Thorogood to Dedicate Manufacturing Facility as the Ronald Nicklaus Manufacturing Center
Merrill, Wisconsin – May 1, 2024 – Thorogood, the esteemed footwear brand proudly manufactured by the Weinbrenner Shoe Company, Inc., is set to commemorate a significant milestone in its legacy. The company is pleased to announce the dedication of its manufacturing facility located at 211 S. Genesee Street in Merrill as the Ronald Nicklaus Manufacturing…
Continue >>>LACING UP WITH LUKE DRAEGER
Luke Draeger is based in Aniwa, WI. He grew up as a farm kid and like most – was pressured to join college soon after graduating high school. After feeling a lack of direction, Luke decided to attend NTC for an associate’s degree. Even after attending higher education for 2 years – he still felt…
Continue >>>Weinbrenner Shoe Company awarded the “Time Tested American Craftsmanship Award”
Weinbrenner Shoe Company headquartered in Merrill, Wisconsin has been awarded the “Time Tested American Craftsmanship Award” by Wisconsin Manufacturers & Commerce. Winners were revealed, and nominees honored at the Manufacturer of the Year Award Ceremony at The Pfister Hotel in downtown Milwaukee on February 22, 2024. A total of 4 Grand Award winners and 5…
Continue >>>Lacing Up with Josh Walker
Josh Walker is the co-founder of 1620 Workwear: makers, sellers, and distributors of high-performance technical clothing for working people. Based in Amesbury, Massachusetts, Josh and partnering co-founder Ted De Innocentis are on a mission to set high standards for the manufacture of workwear worn by American workers. Like ourselves, 1620 Workwear share a commitment to…
Continue >>>Weinbrenner Shoe Company, Inc. Named Finalist for 2024 Manufacturer of the Year by Wisconsin Manufacturing Commerce
Merrill, WI (February 9th, 2024) – Weinbrenner Shoe Company headquartered in Merrill, Wisconsin has been nominated as a finalist for the Wisconsin Manufacturers & Commerce (WMC) 35th Annual (2023) Manufacturer of the Year. The Wisconsin Manufacturer of the Year (MOTY) award program honors businesses for their leading business practices, innovative technology, and dedicated employees within…
Continue >>>Unmasking the Myths: Composite Toe Boots Exposed
In the world of durable workwear, composite toe boots have gained prominence for their safety features and comfort. However, myths and misconceptions often shroud these essential work boots. Join us on a journey to uncover the facts and stories that dispel common myths about composite toe boots, and discover a surprising twist. Myth 1: Composite…
Continue >>>5 Myths of Steel Toe Boots
THE MYTHS AND REALITIES OF STEEL TOE BOOTS In the world of blue-collar professionals, the importance of steel toe boots cannot be overstated. However, amidst their popularity, myths and misconceptions have taken root. So lets clear up some misconceptions about these work boot classics. Myth 1: Steel Toe Boots are Uncomfortable Fact: Modern advancements in…
Continue >>>Lacing Up with Sarah Matthews
When it comes to understanding the value of hard work and maintaining an open, positive mindset, Sarah Matthews could probably teach us all a thing or two. Raised out on the western slope of Colorado, this life-long resident of New Castle spent most of her formative years honing a passion for welding and ironwork, becoming…
Continue >>>Discover the Benefits of Midsole Materials: PU or EVA?
Whether it’s your first time shopping for work boots or your hundredth, you might not think about midsoles when you’re deciding which features to look for in your next pair. Sandwiched in between the outsole, which makes contact with the ground, and the insole, which makes contact with your feet, the midsole is literally the…
Continue >>>Lacing Up with Trevor Valdez
While Trevor Valdez may not be the sort of person who’d claim he can move mountains, in reality he isn’t all that far off from having such an ability – at least, while he works. An operator of heavy machinery from the town of Knapp, in our home state of Wisconsin, he’s an experienced hand…
Continue >>>How they are made… A look inside our Merrill Factory
Transcript: There’s something special about putting in hard work. It instills a sense of pride and a feeling of accomplishment. At Thorogood, we celebrate this spirit – the kind of grit that comes with dedication to quality and craftsmanship. Our customers are dedicated workers and craftspeople who bring a careful attention to detail into everything…
Continue >>>Lacing Up with Edgar Aceituno
Meet Edgar Aceituno: a veteran of the rodent and pest control industry who runs his own business out of Norwalk, in sunny SoCal. Edgar understands the importance hard work plays in reaching his goals. Of course, we were excited to learn more about his successes, and the role his Thorogood boots play in his achievements.…
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