This is the remarkable story about the evolution of a brand and the company that bears his name. From a small cobblery in Milwaukee, Wisconsin, in 1892 to becoming a catalyst for getting work done. These unique moments in history, have helped create a brand that provides the foundation so America, can.
In 1892 Albert Weinbrenner started a partnership with Joseph Peffer, after working in his father’s shop for 14 years. Their focus was making boots tailored to the jobs people were doing. Finding success... in only eight years they invested in their manufacturing and had production reaching 60 pairs per day at the turn-of-the-century.
Throughout the first two decades of the 1900s, production grew and by 1916 the company grew to 1,200 employees and was producing 20,000 pairs of boots a day. Placing the Weinbrenner Shoe Company among the top footwear manufacturers in the country.
In 1917, the Thorogood brand we know today was started, with a new focus on work boots, that were “Job-Fitted.” Iconic boots like the Bruiser, Pole Hiker, Trophy, and Chore Boy were created.
In 1960, the moc toe boot was born, serving as the official boot for the boy Scouts of America, and quickly becoming our most popular style. A statement that still rings true today.
Throughout the 20th century, Thorogood was there to produce military boots for our troops in World War II, donated fire boots to the workers after the 9/11 attacks, and continued to innovate and expand our line of work boots for people that work for living.
Today, Thorogood continues to manufacture the iconic styles you know and love in our three central Wisconsin facilities. We look forward to developing timeless, quality, comfortable footwear for the next 130 years by continuing to build upon the foundation of our great founder, Albert H. Weinbrenner.
Employee owned in wisconsin
It’s simple, we make boots. Thorogood® is an employee-owned company that takes pride in creating a quality crafted product that you can rely on.
Thorogood® boots are designed for you. We skip all the BS and get right to work with our “job-fitted” boots. Our consumers are the rough, tough, classic hard-working people who need footwear that gets the job done. That’s why our boots act as a tool to support you through whatever dirt you have to deal with that day.
Trusted for over 130 years
Thorogood® shoes are simply put, a classic. We take the finest sourced materials to create a tough, comfortable, and supportive boot you can trust. Since 1892, we’ve created a legacy of industry-leading footwear. We’ve made it a priority to deliver safety and comfort to our customers for over 130 years.
Whether you’re a firefighter, public safety professional, lineman, carpenter, or anyone else that works for a living, we’ve got your back, on the job and off. Thorogood® boots have the soul to support you through all of life’s unforgettable moments. It’s these dedicated people that inspire us to make quality crafted footwear.