Thorogood Footwear Stands Strong Amid Tariff Turbulence, Reinforces Commitment to American Craftsmanship

MERRILL, WI (April 2025) – As global supply chains buckle under the pressure of shifting tariffs, we are standing tall thanks to our unwavering commitment to American manufacturing.

For 130 years, our name has been synonymous with quality and durability. We’ve crafted our boots on American soil, by American hands, for American workers. And as things change, we remain as steadfast in our commitment to U.S.-based production as we were on day one. While others have moved production overseas in search of savings and shortcuts, Thorogood has never wavered in our belief that quality American craftsmanship is worth investing in. Because when you bet on the American worker — it pays off.

That long-term commitment is now yielding tangible advantages. Three Central Wisconsin manufacturing facilities continue to produce boots that are as dependable as the workers who wear them. Unlike competitors scrambling to navigate tariff-driven disruptions, Thorogood has continued doing what we’ve always done, delivering best-in-class work boots without compromising an ounce of quality.

“We’ve remained committed to American-made for 130 years,” said Jeff Burns, President of Thorogood. “We’ve never wavered in our support of the American worker and American craftsmanship.”

Thorogood’s boots are far more than footwear. They are a symbol of resilience, built for the job sites, factory floors, and farmlands that keep this country running. At a time when many brands are re-evaluating their supply chains, we stand for the American worker.

 

About Thorogood Footwear:

Thorogood Footwear, a division of Weinbrenner Shoe Company, has been crafting American-made, high-quality work boots for over 130 years. As an employee-owned company, Thorogood remains committed to supporting American workers, providing durable footwear, and delivering industry-leading craftsmanship. For more information, visit www.thorogoodusa.com.